Dr. Suelen Carls

Senior Research Fellow

Intellectual Property and Competition Law

+49 89 24246-5463
suelen.carls(at)ip.mpg.de

Areas of Interest:

Patents, Genetic Resources, Geographical Indications, Plant Variety, Technology and Innovation, Law and Development

Academic Résumé

Since 2018

Senior Research Fellow
Max Planck Institute for Innovation and Competition, Germany

Visiting Professor
University of Marília (Unimar), Brazil

2018
Postdoctoral Fellow and Assistant Professor
University of Marília (Unimar), Brazil

Since 2017
IP Expert
World Intellectual Property Organization (WIPO) Academy, Switzerland

2017 - 2018
Coordinator of Projects, Business and Intellectual Property
Órion Technological Park, Brazil

2017
14th WIPO-WTO Colloquium for Teachers of Intellectual Property
Switzerland

2015 - 2016
Visiting Doctoral Researcher
University of Oxford, United Kingdom

2013 - 2016
Doctor of Laws
Federal University of Santa Catarina State, Brazil

2013 - 2014
Content Assistant and Content Supervisor for the third and fourth editions of the Intellectual Property and Innovation in Agribusiness Course
Ministry of Agriculture, Livestock and Food Supply, Brazil

Since 2014
Scientific Coordinator
Cooperation Network for Sustainable Development: Geographical Indications and Cultural Heritage, Brazil

2012-2013/2017
Lecturer
Regional University of Blumenau, Brazil

2012 - 2013
Director of Innovation
Association of Micro and Small Enterprises of Blumenau, Brazil

2011 - 2013
Master of Regional Development
Regional University of Blumenau, Brazil

2011 - 2013
Vice President of Business Management Core
Association of Micro and Small Enterprises of Blumenau, Brazil

2010 - 2018
Lawyer and legal adviser
Brazil

2009 - 2010
Tax Management Specialist
Regional University of Blumenau, Brazil

2005 - 2009
Bachelor of Laws
Regional University of Blumenau, Brazil

Academic Prizes, Honours, Scholarships

2020
ECTA Award 2020, 1st Prize, Professional Category

2018
Fellowship from Brazilian Coordination for the Improvement of Higher Education Personnel (CAPES)
The legality and possibilities of granting and using fiscal incentives for the promotion and enhancement of Brazilian geographical indications.
University of Marília (Unimar), Brazil

2017
Scholarship from World Intellectual Property Organization-World Trade Organization (WIPO-WTO)
14th WIPO-WTO Colloquium for Teachers of Intellectual Property, Switzerland

2015 - 2016
Scholarship from Brazilian National Council for Scientific and Technological Development (CNPq)
Protecting the name is not enough: the role of the code of practice and the management and control structures in the protection of geographical indications.
University of Oxford, United Kingdom

2013 - 2016
Scholarship from Brazilian National Council for Scientific and Technological Development (CNPq)
Legal protection of geographical indications and development: the code of practice and the control and management structures.
Federal University of Santa Catarina State (UFSC), Brazil
 
2011 - 2013
Scholarship from Brazilian Coordination for the Improvement of Higher Education Personnel (CAPES)
The use of Geographical Indication in promoting regional development: the case of handcrafted crystal in the region of Blumenau, Santa Catarina, Brazil.
Regional University of Blumenau (FURB), Brazil

2010 - 2010
Scholarship from World Bank Group
Applied Course on Competition Policy at Brazil's Council for Economic Defence (CADE), Brazil

Memberships

Since 2020

European Communities Trade Mark Association (ECTA)

Member of the Editorial Board
Argos Publishers (Editora Argos)
Brazilian Bar Association Olinda Journal (Revista da OAB Olinda

Since 2017
Intellectual Property and Intangible Cultural Heritage Network (Enredados Network)

Since 2015
International Association for the Advancement of Teaching and Research in Intellectual Property (ATRIP)

Referee

Since 2019
Studies: Unimar's Journal of Human and Applied Social Sciences


Since 2018
Journal of Fundamental Rights & Democracy
Argumentum Journal of Law


Since 2017
National Council of Research and Post-Graduation in Law

Publications

Edited Works

Indicações geográficas e produtos tradicionais. Anais do VIII workshop catarinense de indicação geográfica, Editora Univille, Joinville, SC 2019, 371 pp. (together with Miguel Luciano da Silva et al.).

    Indicações geográficas e produtos tradicionais. Anais do VI workshop catarinense de indicação geográfica, Univille, Joinville 2017, 143 pp. (together with M.L. da Silva, P.R.L. Arruda).

      IV workshop catarinese de indicação geográfica, Univille, Joinville 2016, 173 pp. (together with P.O. Areas, G.S.V.T. da Cunha).

      • English translation of the title: "4th Santa Catarina state on geographical indication"

      Indicações geográficas e produtos tradicionais. Anais do V Workshop Catarinense de Indicação Geográfica, Univille, Joinville 2016, 180 pp. (together with M.L. da Silva, G.S.V.T. da Cunha).

        Anais do II Encontro Internacional Interdisciplinar em Patrimônio Cultural – ENIPAC e do III workshop catarinense de indicação geográfica, Univille, Joinville 2015, 275 pp. (together with P.O. Areas).

          Contributions to Collected Editions, Commentaries, Handbooks and Encyclopaedias

          Thinking outside the box: the legal and nonlegal objectives of geographical indications, in: WIPO Academy, WTO Intellectual Property, Government Procurement and Competition Division (eds.), WIPO-WTO Colloquium Papers - Research Papers from the 2017 WIPO-WTO Colloqium for Teachers of Intellectual Property Law, World Trade Organization 2019, 1 - 11.

          • This paper discusses the legal and non-legal objectives of geographical indications (GIs) as an intellectual property right, and introduces the issue of GI management in Brazil in terms of laws and policies. The author presents some approaches adopted by Brazilian GI holders, and highlights their successes and failures. The author argues that GI holders must rethink their strategies to achieve success and further development. Finally, the author suggests specific policy changes focusing on the non-legal objectives of GIs, and the provision of access to a coordinated quality support and advice service.
          • https://www.wto.org/english/tratop_e/trips_e/wipo_wto_colloquium_2017-2_e.pdf

          Região de Corupá. A indicação geográfica que floresceu a partir do associativismo, in: Suelen Carls, M.L. da Silva, P.R.L. Arruda (eds.), Indicações geográficas e produtos tradicionais. Anais do VI workshop catarinense de indicação geográfica, Univille, Joinville 2017, 9 - 12 (together with M.L. da Silva).

            Regulamento de uso e estruturas de controle nas indicações geográficas brasileiras, in: Liliana Locatelli (ed.), Indicações geográficas. Desafios e perspectivas nos 20 anos da Lei de Propriedade Industrial, Lumen Juris, Rio de Janero 2016, 139 - 156.

            • English translation of title: "The code of practice and the control structures of Brazilian geographical indications" In: "Geographical indications: challenges and prospects in the 20 years of the Brazilian industrial property law"

            Indicação geográfica para o setor calçadista de São João Batista: perspectivas para a valorização do produto e do território, in: Suelen Carls, M.L. da Silva, P.R.L. Arruda (eds.), Indicações geográficas e produtos tradicionais. Anais do V Workshop Catarinense de Indicação Geográfica, Univille, Joinville 2016, 82 - 86 (together with M.L. da Silva).

              A iniciativa catarinense em matéria de cooperação nas indicações geográficas, in: Suelen Carls, M.L. da Silva, P.R.L. Arruda (eds.), Indicações geográficas e produtos tradicionais. Anais do V Workshop Catarinense de Indicação Geográfica, Univille, Joinville 2016, 8 - 12 (together with M.L. da Silva).

                Indicações geográficas. A faceta da organização produtiva coletiva e suas contribuições para o desenvolvimento, in: A.C.P. Vieira, K.L. Bruch (eds.), Indicação geográfica, signos coletivos e desenvolvimento, IBPI, Saõ Paulo 2015, 53 - 73.

                • English translation of the title: "Geographical Indications. The facet of collective productive organisation and their contributions to the development" In: "Geographical indication, collective signs and development"

                Novas mídias e tecnologias digitais na pesquisa em Direito, in: D.C. Meira, G.N. Bechara, L.R. Heinen (eds.), Conhecer Direito III. Anais do I Encontro Brasileiro de Pesquisa e Epistemologia Jurídica, Funjab, Florianópolis 2015, 564 - 582 (together with A.O. Leite).

                  Signos distintivos e potenciais benefícios ao desenvolvimento territorial, in: V.R. Dallabrida (ed.), Indicação geográfica e desenvolvimento territorial. Reflexões sobre o tema e potencialidade no Estado de Santa Catarina, LiberArs, São Paulo 2015, 117 - 134 (together with L. Locatelli, L.O. Pimentel).

                  • English translation of the title: "Distinctive signs and potential benefits to regional development" In: "Geographical indication and territorial development. Reflections on the theme and the potential in Santa Catarina state"

                  Geographical indications in the Brazilian intellectual property law, in: L.O. Pimentel, A.O. Leite, M.P. Ramaswamy (eds.), When East meets West. China-Brazil deliberations on contemporary legal issues, Prava Publications, Florianópolis 2015, 161 - 166.

                    Inovação aberta. Uma ponte entre universidades e empresas, in: J.M. de L. Assafim, S.O. Boff, L.O. Pimentel (eds.), Propriedade intelectual, transferência de tecnologia e inovação, FUNJAB, Florianópolis 2014, 235 - 252 (together with C. Fontanela).

                    • English translation of the title: "Open innovation. A bridge between universities and companies" In: "Intellectual property, technology transfer and innovation"

                    Indicações geográficas e sustentabilidade do patrimônio cultural imaterial: o caso da Cachaça de Paraty (RJ), in: C.A.H. Birnfeld, A.G. Antunes, L.E.B. de Araújo (eds.), Direito e sustentabilidade I, vol. 1, Florianópolis 2014, 484 - 505 (together with J.S. Albino).

                    • English translation of the title: "Geographical Indications and sustainability of intangible cultural heritage: the case of Cachaça Paraty (Rio de Janeiro state)" In: "Law and sustainability I"

                    Indicações geográficas como fator de desenvolvimento econômico. Um estudo do APL das tedes de Jaguaruana-CE, in: Mundo unifor (XIII encontro de pós-graduação e pesquisa), Fundação Edson Quieroz, Fortaleza 2013, 1 - 6 (together with G.S.V.T. da Cunha).

                      Indicações geográficas sob a perspectiva de preservação cultural. O caso dos cristais artesanais da região de Blumenau (SC), in: J.M. de L. Assafim, M.C.F. Moro (eds.), Mundo unifor (XIII encontro de pós-graduação e pesquisa, Fundação Edson Quieroz, Fortaleza 2013 (together with G.S.V.T. da Cunha).

                        A regulamentação internacional da propriedade intelectual como produto da globalização. Indicações geográficas, regulamentação e efetividade, in: J.M. de L. Assafim, M.C.F. Moro (eds.), Propriedade intelectual, FUNJAB, Florianópolis 2013, 139 - 155.

                        • English translation of the title: "The regulation of international intellectual property as a product of globalization. Geographical indications, regulatory and effectiveness" In: "Intellectual property"

                        Uma perspectiva institucional das indicações geográficas como vetor para o desenvolvimento regional. O caso dos cristais artesanais da região de Blumenau (SC), in: F. de S. Del Omo, J.M. de L. Assafim, C. Reis (eds.), Propriedade intelectual, FUNJAB, Florianópolis 2013, 311 - 331.

                        • English translation of the title: "An institutional perspective of Geographical Indications as a vector for regional development: the case of handcrafted crystals in the region of Blumenau (Santa Catarina state)" In: "Intellectual property"

                        A propriedade intelectual como vetor para o desenvolvimento. O caso da indicação geográfica dos cristais artesanais da região de Blumenau, in: L.O. Pimentel, F.W. Zibetti (eds.), Eficiência energética, inovação e propriedade intelectual, FUNJAB, Florianópolis 2013, 309 - 323.

                        • English translation of the title: "Intellectual property as a vector for development. The case of geographical indication of handcrafted crystal in the region of Blumenau" In: "Energy efficiency, innovation and intellectual property"

                        A indicação geográfica como vetor de desenvolvimento regional e a possibilidade de sua aplicação no setor de cristais artesanais do Vale do Itajaí, in: 2 Conferência do Desenvolvimento CODE/IPEA, 2012, Brasília. Anais do I Circuito de Debates Acadêmicos IPEA e Associações de Pós-Graduação em Ciencias Humanas, Brasília 2012 (together with P.L. Kegel, M.A. Amal).

                          Reflexos da patenteabilidade das sequências de DNA humano. Uma avaliação multisetorial, in: II Encontro Acadêmico de Propriedade Intelectual, Inovação e Desenvolvimento, 2009, Rio de Janeiro 2009.

                            Journal Articles

                            Possibility of Supplier Restriction for a Protected Designation of Origin to Safeguard the Monitoring System, GRUR International 69, 6 (2020), 639 - 646. DOI

                              Sui Generis Geographical Indications for the Protection of Non-Agricultural Products in the EU: Can the Quality Schemes Fulfil the Task?, IIC - international review of intellectual property and competition law 51, 1 (2020), 31 - 69 (together with Flavia Guerrieri, Andrea Zappalaglio). DOI

                              • This paper analyses the suitability of the extension of the EU quality schemes – Protected Designations of Origin (PDOs) and Protected Geographical Indications (PGIs) – to the protection of non-agricultural products. In particular, the work develops an original investigation on the nature of these goods and assesses whether it is compatible with the scope of protection of the EU sui generis GI system, which is determined by the different origin link that characterises the two abovementioned quality schemes. The research, by applying a mixed comparative/empirical methodology and building upon a previously unpublished dataset, develops an analysis divided into three parts, reaching the following conclusions. First, if sui generis GIs were chosen as the means to protect non-agricultural products, the French legislation on the sui generis protection of handcrafts should be considered as the best practice. Second, the empirical analysis shows that, since non-agricultural goods are characterised by a loose link to a specific place, predominantly based on the on the product’s history and on its distinctive traditional method of production, PGIs seem to be fit for the purpose. Indeed, the analysis of a sample of non-terroir agricultural products protected by PGIs will highlight this parallelism. Third, evidence shows that PDOs could be useful only in a small number of cases while the rationale of Traditional Specialities Guaranteed (TSGs), despite not being origin labels, can be useful to define products that cannot be linked to a specific area by physical or natural elements. Therefore, the EU legislator should take these elements into consideration if it decides to extend the EU GI regime to non-agricultural products.

                              Indicações geográficas de serviços. Polêmicas do Porto Digital, Cadernos de Prospecção 8, 3 (2015), 587 - 594 (together with J. da S. Albino). DOI

                              • English translation of the title: "Geographical Indications for services. Controversies of the Digital Port (Brazil)"

                              O instituto jurídico da indicação geográfica na promoção do desenvolvimento regional. O caso dos cristais artesanais da Região de Blumenau, Redes 20, 3 (2015), 293 - 313. DOI

                              • English translation of the title: "The legal institute of geographical indication in regional development promotion. The case of handcrafted crystals of Blumenau region"

                              Indicações geográficas. O regulamento de uso e as indicações de procedência, Direito e Justiça 14 (2014), 243 - 256 (together with L Locatelli).

                              • English translation of the title: "Geographical indications. The code of practice and the indications of source"

                              Lectures

                              12/05/19
                              Sustainable commitments in Latin American GIs: Insights from the real world
                              Forum Origin, Diversity and Territories 2019. Agroecology: multiple transitions of territories
                              Location: Lausanne, Switzerland


                              11/01/19
                              Geographical Indications in the EU-Mercosur FTA
                              8th Santa Catarina State Workshop on Geographical Indications
                              Location: Florianópolis, Brasil


                              08/27/19
                              What about adding new rights to the Lisbon System and make it in charge of the (TRIPS) special register for wines and spirits?
                              38th ATRIP Annual Congress: Recreating Copyright Law - Redesigning Design Law - Rebranding Trademark Law - Reinventing Patent Law
                              Location: Nashville, US


                              04/03/19
                              Visión general y desafíos de las Indicaciones Geográficas en América Latina
                              Conference "Smart IP for Latin America"
                              Location: Cartagena, Kolumbien


                              02/23/19
                              Assessment of EU Geographical Indications System for Agricultural Products and Foodstuffs
                              Oxford Intellectual Property Discussion Group (IPDG)
                              Location: Oxford, Großbritannien


                              08/07/18
                              GIs, colonised countries and trade agreements: (un)fair use versus economic interests
                              37th ATRIP Annual Congress: Fairness, Morality and Ordre Public in Intellectual Property
                              Location: Helsinki, Finnland


                              04/23/18
                              Geographical indications’ legal framework
                              Technical meeting on geographical indication
                              Location: Rio do Sul, Brasilien


                              11/29/17
                              Geographical Indication with perspectives of regional development
                              Seminar on Economic Development of the City: Maceió and its perspectives
                              Location: Maceió, Brasilien


                              08/10/16
                              The human being in the context of traditional production: geographical indication, cultural heritage and local development
                              Open University: Science and Culture in Debate
                              Location: Blumenau, Brasilien


                              06/28/16
                              Multiplicity of GIs registration systems in the EU: feasible situation?
                              35th ATRIP Annual Congress: Intellectual Property as functional pluralism: the parameters, challenges and opportunities of variation
                              Location: Krakau, Polen


                              06/20/17
                              Thinking outside the box: the legal and non-legal objectives of the geographical indications
                              14th WIPO-WTO Colloquium for Teachers of Intellectual Property
                              Location: Genf, Schweiz


                              11/06/15
                              Is the European PDO/PGI system implementation working?
                              4th Göttingen International Research Forum on Law and ICT/IP
                              Location: Göttingen, Deutschland


                              08/07/15
                              Actions of the Research Group on Intellectual Property, Technology Transfer and Innovation
                              4th Santa Catarina State Workshop on Geographical Indications
                              Location: Joinville, Brasilien


                              12/05/14
                              The role of the law and the legal certainty in open innovation’s management strategy in the food and beverage industry
                              2nd International Congress of Open Innovation of the Food and Beverage Industry
                              Location: Chapecó, Brasilien


                              10/27/14
                              Geographical Indications in the Brazilian intellectual property law
                              Joint Workshop on Intellectual Property and International Commercial Law
                              Location: Universität  von Macau, China


                              10/24/14
                              Geographical Indications in the Brazilian intellectual property law
                              Workshop Intellectual Property and International Commerce Law
                              Location: Jinan Universität, Guangzhou, China


                              10/21/14
                              Geographical Indications in the Brazilian intellectual property law
                              Workshop Intellectual Property and International Commerce Law
                              Location: Zhongnan Universität für Wirtschaft und Recht, Wuhan, China


                              10/20/14
                              Geographical Indications in the Brazilian intellectual property law
                              2nd International Workshop on Innovation & Legislative Framework
                              Location: Beihang Universität, Peking, China


                              04/30/14
                              Open innovation: a bridge between universities and companies
                               XXIII National Meeting of the Council of Research and Post-Graduation in Law
                              Location: Florianópolis, Brasilien


                              04/30/14
                              Geographical Indications and sustainability of intangible cultural heritage: the case of Cachaça Paraty (Rio de Janeiro state)
                              XXIII National Meeting of the Council of Research and Post-Graduation in Law
                              Location: Florianópolis, Brasilien


                              11/14/13
                              An institutional perspective of Geographical Indications as a vector for regional development: the case of handcrafted crystals in the region of Blumenau (Santa Catarina state)
                              XXII National Meeting of the Council of Research and Post-Graduation in Law
                              Location: São Paulo, Brasilien


                              10/24/13
                              Geographical Indications from the perspective of cultural preservation: the case of handcrafted crystals in the region of Blumenau (Santa Catarina state)
                              XIII Post-graduation and research meeting at Unifor World
                              Location: Fortaleza, Brasilien


                              05/31/13
                              The regulation of international intellectual property as a product of globalization: geographical indications, regulatory and effectiveness
                              XXII National Congress of the Council of Research and Post-Graduation in Law
                              Location: Curitiba, Brasilien

                              Courses

                              2018 - 2020

                              Master Supervision

                              Fabiano da Silva Melo, Naiara Anna Sebben

                              2018 - 2019

                              Master Supervision

                              Roberta Correa de Souza Carrilho

                              Since 2018

                              Trademarks, Geographical Indications and Industrial Design Course

                              Distance Learning Program
                              World Intellectual Property Organization (WIPO)

                              2018

                              State, Law and Business Relations

                              Master Course (with Prof. Dr. Jonathan Barros Vita)
                              Location: University of Marília (Unimar), Brazil

                              2018

                              State, Regulation and Development

                              Doctorate Course (with Prof. Dr. Marisa Rossinholhi)
                              Location: University of Marília (Unimar), Brazil

                              2017

                              International Law, Legal Research Practice

                              Undergraduate Course
                              Location: Regional University of Blumenau, Brazil

                              2012/2013

                              Intellectual Property Law

                              Undergraduate Course
                              Location: Regional University of Blumenau, Brazil